Personalise PDFs for each customer, market, and use case with Mirrix PDF-on-Demand
Unlock new product communication use cases
Put tailored PDF creation in the hands of the business
Add the details that make each PDF fit the customer and situation 
PDF-on-Demand makes it possible to move beyond static product documents. Start from trusted STEP content, then tailor each PDF to the customer, market, campaign, or situation it is meant for.
Add custom text and other context-specific details at the moment the PDF is created, so each document fits its intended purpose.
Select the relevant products directly from STEP and generate PDFs from the latest available product content.
Insert details that apply to the whole document, such as campaign messaging, recipient context, market information, or commercial notes.
Create price lists with custom prices per product or other product specific details.
Include customer logos, partner branding, or other supporting visuals to make each PDF more specific to the audience and context.
Use AI prompts defined by administrators to help generate selected parts of the document content.
Upload Excel input and generate large volumes of tailored PDFs in one process.
Move generated PDFs directly into signature workflows when the document needs to be approved, signed, or completed.
Keep generated PDFs governed, traceable, and available inside the same ecosystem as the source content.
PDF-on-Demand is not just for a central publishing team. It is built for the people across the business who need customer-ready product documents without waiting for manual document production every time.
Create tailored product packs for specific meetings, prospects, or follow-ups using live STEP content and the context of the opportunity.
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Produce campaign-ready PDFs for different markets, audiences, and initiatives without rebuilding the document from scratch.
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Generate partner-ready product communication with the right branding, product selection, and commercial context.
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Adapt PDFs to local needs, regional messaging, or market-specific requirements while staying within a governed setup.
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Generate market-specific documents from trusted content and reduce the risk of disconnected, manually maintained PDFs.
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Create manuals, parts lists, and support documents that reflect the specific products, variants, or situations involved.
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Extend the value of trusted product data into customer-facing communication without adding disconnected document processes.
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Create localised price signs, shelf-edge labels, in-store promotions based on branded templates and up-to-date product data.
SCHEDULE YOUR DEMOOnce PDF creation becomes fast, tailored, and easy to govern, a much wider range of use cases becomes practical.
But in most cases, those PDFs are still too generic, too slow to adapt, or too dependent on central teams and manual effort. That limits the role PDFs can play in product communication.
When every tailored variation requires extra work, many useful use cases simply never happen. Sales settles for generic documents. Local teams wait. Marketing creates workarounds. Valuable product content stays locked in standard outputs.
It makes tailored PDFs practical. Teams can start from STEP and add the final details that make the document fit the customer, the market, and the use case it is meant for.
From STEP content to tailored PDF in a few simple steps
Start from an approved layout designed for the kind of document you want to produce.
Pick the relevant products from STEP and add the details that tailor the PDF to the situation.
The system combines trusted STEP content with the selected inputs and produces a finished document.
Download the ready file or have it delivered by email.
The result is a faster path from trusted product data to customer-ready communication.
STEP customers often have well-structured and well-governed product content. But when that content needs to become a customer-ready PDF, the process is still often too manual, too centralized, and too limited. Because the value of product data is not only in storing and governing it. The value is also in turning it into communication that people can actually use. PDF-on-Demand was built to close that gap by making tailored PDF creation practical inside a STEP-centered way of working. Built by a team with deep STEP experience. Designed around real enterprise product communication workflows. Created to extend the value of governed STEP content into the last mile of communication.
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A better alternative to generic PDFs and manual document work
| Traditional approach | Mirrix PDF-on-Demand |
|---|---|
| Generic output: standard PDFs with little room for situational tailoring. | Tailored output: each PDF can reflect the customer, market, and use case it is meant for. |
| Slow turnaround: new versions or one-off requests depend on manual effort. | On-demand generation: documents are produced when needed, not queued behind manual work. |
| Central bottlenecks: business users rely on specialist teams to get the document they need. | Business empowerment: more teams can create the PDFs they need within a controlled setup. |
| Disconnected inputs: extra details are often added outside the core content process. | STEP-centered content flow: the PDF starts from the same product content foundation the business already trusts. |
| Limited scale: tailored variations become too costly or too slow to produce. | Scalable personalisation: one-off, bulk, and triggered generation all become possible within the same capability. |
Some PDFs are not just meant to be shared. They are meant to move forward into approval, commitment, or execution.
With DocuSign integration, generated PDFs can continue directly into a signature workflow when the process requires it.
That makes PDF-on-Demand useful not only for communication, but also for document-driven business processes where the final document needs to be completed, approved, or signed.
Generate from STEP → Personalise for the situation → Send for signature
Yes. PDF-on-Demand builds on STEP and STEP Publisher as the publishing foundation
Yes. Users can add situation-specific inputs to tailor the final document.
The setup can support many kinds of custom inputs depending on the template and use case, including commercial, contextual, recipient-specific, and document-specific content including both custom text and custom images/graphics.
Yes. PDF-on-Demand supports bulk generation through Excel-based upload.
Yes. PDF generation can be triggered through APIs from systems such as CRM, CPQ, eCommerce, and other platforms.
Yes. AI-assisted review can help check spelling and support brand-oriented wording rules for custom inputs.
Yes. PDFs can continue into DocuSign workflows where signing is part of the process.
Yes. Generated documents are stored back into STEP so they remain part of the governed content environment.
Yes. The component is relevant across sales, marketing, channel, compliance, service, and other document-driven use cases.
Mirrix PDF-on-Demand can support a wide range of document types, as long as they can be defined through a STEP-driven template. That can include sales sheets, customer-specific product packs, partner and distributor PDFs, market-specific product information, promotional material, compliance documents, service manuals, parts lists, comparison sheets, printable shortlists, and other tailored product communication. In practice, the exact document types depend on the templates your organisation sets up in STEP and STEP Publisher.
